24 Apr '13, 11am

TNP's S M Ong tries to create his own variations of the Zinger Double Down Max. Will you eat any of his burgers?

TNP's S M Ong tries to create his own variations of the Zinger Double Down Max. Will you eat any of his burgers?

Singapore, April 24, 2013 By S M Ong, TNP Okay, you just produced the biggest superhero movie in the world ever. Only Avatar and Titanic earned more money than The Avengers. So how do you follow up? Well, you carefully and methodically rebuild. First, you release Iron Man 3 (opening here on tomorrow). Thor: The Dark World will be released later this year. Captain America: The Winter Soldier comes out next year. All this will culminate in the second Avengers movie to be released two years from now. KFC's Zinger Double Down was released here last year to coincide with the first Avengers movie, calling the sandwich "the mightiest burger ever assembled". So how do you follow up? Well, you add a hash brown and the word "Max" and voila! You have the KFC Zinger Double Down Max. Earth is saved once again. Clearly, creating a sequel to a superburger is a little less complex than cr...

Full article: http://www.soshiok.com/multimedia/photos/1975

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