21 May '13, 7am

ベトナムのスーパーマーケットは見るのも買うのも楽しいのでこれは期待: - FairPrice opens store in Vietnam

ベトナムのスーパーマーケットは見るのも買うのも楽しいのでこれは期待: - FairPrice opens store in Vietnam

Home-grown supermarket chain NTUC FairPrice opened its first joint-venture store in Vietnam yesterday. This is the chain's only overseas store currently, as previous attempts to take on the region's markets did not work out. This new partnership will open a fresh revenue stream for the chain and widen its supply sources. In turn, consumers in Singapore will see a wider range of Vietnamese products, from rice to seafood, and at more affordable prices due to economies of scale. FairPrice currently carries almost 400 Vietnamese products across 40 categories at its 111 outlets in Singapore. The store in Vietnam, named Co.opXtra Plus, is a joint venture between FairPrice, which has a 36 per cent stake, and Saigon Union of Trading Cooperatives (Saigon Co-op), which owns the rest. A total of US$9 million (S$11 million) was invested by both parties. NTUC FairPrice's group chief ex...

Full article: http://www.soshiok.com/article/24516

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