01 Oct '14, 6am

Singapore restricts ads for unhealthy food targeting children

HOME >> WORLD Singapore restricts ads for unhealthy food targeting children Source:Xinhua Published: 2014-10-1 13:52:10 Singapore will implement new guidelines that restricts the advertisements of unhealthy food to children starting from next year, health authorities have said. The new guidelines, to be administered by the Advertising Standards Authority of Singapore, will ban promotion of sugary treats such as soft drinks and chocolate in media aiming at children aged 12 and below, the Straits Times reported. The guidelines cover all child-targeted media, such as children's television channels and publications, and ads at bus stops within 50 meters of primary schools. The new code was drawn up by the health authorities and advertising and food industry representatives after Health Minister Gan Kim Yong mooted the idea of curbing ads of unhealthy food in 2012. A poll by th...

Full article: http://www.globaltimes.cn/content/884359.shtml

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