19 Oct '15, 11am

Cookbooks: A recipe for success in publishing world

Cookbooks: A recipe for success in publishing world

FRANKFURT - Visitors to the Frankfurt Book Fair are greeted by images of aromatic spices, mouth-watering desserts and beaming chefs as cookbooks, once a niche segment, take the publishing world by storm. "Twenty years ago, cookbooks were hidden, cookbooks were not respected," said Edouard Cointreau, president of the Gourmand World Cookbook Awards. "You had to be specialist and if you were specialised, you never went very far in a big publishing house." But nowadays "people need comfort in a world that has become more and more difficult with crises. And cookbooks are one of the ways to be happy. Cookbooks are to dream, to feel good, to travel," Cointreau said. In the sprawling exhibition halls hosting the world's biggest book fair until Sunday, the Gourmet Gallery is dedicated exclusively to cooking, with recipe books on display from all over the world. A stand from Gaza si...

Full article: http://www.soshiok.com/content/cookbooks-recipe-success-p...

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