30 May '15, 5am

Pre-launch User Acquisition Workshop

Understand Growth Hacking and the Growth Hacking funnel Learn how to set up a pre-launch signup page with viral mechanics Learn how to set up and track user acquisition experiments across different channels to identify the ones that work best for your startup Learn how to plan and execute rigorous A/B tests and use insights to further optimize your pre-launch user acquisition efforts Create buzz through contests Use highly targeted paid advertising channels to test value propositions, feature ideas and generate pre-launch signups Leverage the power of social networks Smart content marketing as growth driver How to get the most out of Q&A and forum marketing The power of offline and online communities and how you can create and nourish them Generate buzz with an effective PR and influencer marketing strategy

Full article: http://thelist.sg/pre-launch-user-acquisition-workshop/

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