04 Dec '17, 4am

#durian

KUALA LUMPUR - With the right investments in technology to boost crop yield and more overseas marketing, the "King of Fruits" has the potential to become the next cash crop for Malaysia. The fruit generated a sales volume of RM1.97 billion (S$648 million) last year (2016) from the 66,038ha of land used for durian plantations, reported New Straits Times. Durian is planted on nearly half the land used for the cultivation of fruits last year, according to the country's Agriculture Department. Durian growers produced 302,000 tonnes of the fruit, said the article published on Sunday(Dec 3). Given the high price it now fetches, the "King of Fruits" has all the impetus for growth, according to New Straits Times. In 2013, the average retail price for the renowned Musang King, or Mao Shan Wang durian, was RM36.50 per kg, but the price had shot up by 42 per cent to an average price ...

Full article: http://www.straitstimes.com/asia/se-asia/can-king-of-frui...

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