Ken Lim thinks the sg music industry is dead just because no one cares about Singapore Idol winners

He thinks that the local entertainment scene has been way too stagnant by his standards. So call it a hero’s complex if you must, but Ken Lim is determined to “revive” it. The head honcho of Hype Records is convinced that the next big star will rise from the melting pot that is Asia. So why can’t it be Singapore? In his mission to put the little red dot on the showbiz map, he has created his own reality TV singing competition, The Final 1, which has the added component of taking viewers through the whole process of packaging a reality show contestant into an artiste. He declined to reveal how much he invested in the project, except that it was a substantial amount. Lim hopes to court contestants with a prize of $100,000 for the eventual winner, made up of $50,000 cash and $50,000 in the form of a two-year contract with Hype Records. Local artistes currently signed to Hype ...

Full article: http://stcommunities.straitstimes.com/music/2013/02/01/ou...

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