13 Feb '18, 9pm

Augmented, virtual reality are China's new tourism draws

BEIJING • Mickey Mouse and gang in Shanghai Disney Resort should be worried about a new breed of showtime rivals. During a recent national holiday week, more than 700,000 visitors swarmed to a new light-show theme park in Haining, a city near Shanghai that has China's largest leather mall. They oohed and aahed over a 10-minute water and light show of tortoises, dolphins and virtual models donning the latest leather and fur fashions. More than anywhere else in Asia, China has grasped the power of technologies such as holograms and augmented reality (AR) to engage folk seeking new thrills. At least US$2.7 billion (S$3.6 billion) of venture capital has poured into the nation's travel sector in the two years through 2016. "In the past, people looked for only basic, low-end package tours - now they want better adventures," said Mr Zhou Kai, a Beijing-based senior director at re...

Full article: http://www.straitstimes.com/lifestyle/entertainment/augme...

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