05 Mar '13, 5am

Lewis PR launches digital brand Lewis Pulse with hub in Singapore

Lewis PR launches digital brand Lewis Pulse with hub in Singapore

The five other hubs are Barcelona, Boston, Eindhoven, London and San Francisco. According to Asia-Pacific senior vice-president Andy Oliver, the digital arm has been three years in the making. "We started a formal digital marketing practice (PageOne PR) in 2010 off the back of an acquisition in the US and have been building our proposition globally until we've reached this pivotal stage," he said. The agency has aggregated its capabilities around brand strategy, social-media marketing, SEO, design, production and web teams from around the world under the new arm. In addition, Lewis Pulse has just launched social advertising and paid-search services in each of the hubs. Clients already using the agency’s digital marketing services include Cisco, eBay, McAfee, Porsche Asia-Pacific and SAP. While Lewis PR has always had digital capabilities, the agency saw a need to focus its...

Full article: http://www.campaignasia.com/Article/335445,lewis-pr-launc...

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