22 Mar '13, 1am

.@Pepsi rolls out a new shape for bottle for first time in 17 years

.@Pepsi rolls out a new shape for bottle for first time in 17 years

NEW YORK (AP) - Pepsi is rolling out a new shape for its 567g bottle for the first time in about 17 years. The new bottle has a contoured bottom half that appears easier for holding, and the wraparound label is shorter so that more of the drink is exposed. The change follows a number of splashy moves in the past year by PepsiCo to improve results for its namesake soda, including a multi-year deal to sponsor the Super Bowl half-time show and a wide-ranging deal with the pop star Beyonce. PepsiCo Inc, based in Purchase, New York, has been working to revitalise the brand after losing market share to Coca-Cola Co. in recent years. Ms Andrea Foote, a PepsiCo spokesman, said the new bottle is part of the company's ongoing update of marketing and packaging materials for the cola. The single-serve bottles, which are widely sold in coolers at drugstores and other retailers, will be...

Full article: http://www.straitstimes.com/breaking-news/world/story/pep...

Tweets

Breaking! First New TLD Review Results Publishe...

enom.com 22 Mar '13, 9pm

ICANN has published the first of many new TLD evaluation results to come. Listed below are the first 27 IDNs, TLDs that co...

A New Generation: Pepsi’s First Manhattan Office Lease is at 350 Hudson Street: It's a new generation - of bot...

A New Generation: Pepsi’s First Manhattan Offic...

greenbuildingsnyc.com 22 Mar '13, 1am

gbNYC is a Manhattan-based real estate brokerage and consulting firm that's dedicated to helping commercial tenants identi...

First View from the New Landsat Satellite [imag...

earthobservatory.nasa.gov 21 Mar '13, 4pm

View Image Comparison View Both Images On March 18, 2013, the newly launched Landsat Data Continuity Mission (LDCM) began ...

17 New gTLD Objections Filed At WIPO: Including...

thedomains.com 21 Mar '13, 3pm

Jeff Schneider on 10 New Objections Filed: Google & Donuts Get Hit On Goo: .Coach Jeff Schneider on ICANN: Objections To N...

parallel_tests + zeus for the first time

rubyflow.com 23 Mar '13, 11pm

parallel_tests + zeus for the first time Posted by sevos on March 23, 2013 — 0 comments Weekend project: Speed up your par...

Bullet time with a single GoPro

Bullet time with a single GoPro

hackaday.com 20 Mar '13, 7pm

I know that the multiple camera method works, but I also know that many production companies have moved to a new method of...

Arboretum Gains New Insight by Digitizing 50 Years' Worth of Maps - leveraging both #GIS and #socmed

Arboretum Gains New Insight by Digitizing 50 Ye...

cadalyst.com 21 Mar '13, 12am

Arboretum Gains New Insight by Digitizing 50 Years' Worth of Maps 20 Mar, 2013 By: Steve Blanken Contex wide-format scanne...

Rolls-Royce exhibition opens in Munich

Rolls-Royce exhibition opens in Munich

luxuo.com 21 Mar '13, 5pm

Rolls-Royce parent company BMW is staging the first exhibition of its kind at its BMW Museum in Munich to celebrate the Br...

Park leads Kia Classic after first round as new No. 1 Lewis trails by four:

Park leads Kia Classic after first round as new...

pga.com 22 Mar '13, 3am

CARLSBAD, Calif. -- Stacy Lewis got to enjoy the perks of being atop the world rankings, including being announced as No. ...

New Cold War Takes Shape in Arabian Gulf via @defense_news

New Cold War Takes Shape in Arabian Gulf via @d...

defensenews.com 24 Mar '13, 3pm

MANAMA, Bahrain — Something that looks very much like a new Cold War is forming up here in the Arabian Gulf region. The ho...