10 Aug '11, 2am

Chinese micro-bloggers pay cash for followers (via ST iPhone App)

BEIJING (AFP) - The Chinese craze for micro-blogging has reached such dizzying heights that companies are now offering to help people boost their following and stand out from the crowd - for a price. 'Why use our services?' one company called Yangcheng Media asks on its website. 'Who would you follow? Somebody with 2,000 followers or 20,000 followers? The answer is easy: most people have a herd mentality.' The firm offers up 100 followers for just one yuan (S$0.19), in a bid to make users of China's popular Twitter-like weibo services stand out from the pack. Micro-blogging is hugely popular in China, where other more traditional media such as newspapers are heavily censored. As with Twitter, people with huge amounts of followers achieve a much sought-after type of cyber-standing.

Full article: http://www.straitstimes.com/BreakingNews/Asia/Story/STISt...

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