23 Aug '11, 7am

Q&A Platform Drumo To Drum Up City Discovery In Australia and Asia

Q&A Platform Drumo To Drum Up City Discovery In Australia and Asia

Is going hyperlocal the next big thing or the latest hype? Whatever you believe, there are increasingly more mobile location-based services that focuses on providing information and content targeted at specific locales. Take newly announced Drumo (www.drumo.com ), for example. Drumo is a hyperlocal question-and-answer platform that connects a community of users in a certain area to ask and answer questions about what is happening around them. Drumo is the first of such service – somewhat a mash-up of location-based check-in service Foursquare and question-and-answer platform Quora – to launch in selected cities in Asia and Australia. A gamification system rewards usage – users work their way up the city grid from “tourist” to “local expert”, building reputation through points and badges and unlocking merchant offers from local businesses. Drumo is founded and managed by Au...

Full article: http://www.youngupstarts.com/2011/08/23/qa-platform-drumo...

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