23 Aug '11, 10pm

Surfing Web may boost productivity: NUS study: SINGAPORE - According to a new study conducted by the National Un...

SINGAPORE - According to a new study conducted by the National University of Singapore (NUS), surfing the web may actually improve productivity. Presented at the annual meeting of the Academy of Management, an association of management scholars, the "Impact of Cyberloafing on Psychological Engagement" study found that people who surfed the web were much more productive and effective at performing tasks compared to subjects in two other groups. The surfers also reported lower levels of mental exhaustion, boredom and higher levels of engagement. For the study, the researchers conducted two tests. In one, they assigned 96 volunteers into one of three groups: A control group, a "rest-break" group and a surfing group. All the subjects spent 20 minutes highlighting as many letter "E"s as they could find in a sample passage of text. For the next 10 minutes, the control group was ...

Full article: http://www.todayonline.com/TechandDigital/Digital/EDC1108...

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