31 May '13, 3pm

SIA seeks to boost earnings amid global economic slowdown

SIA seeks to boost earnings amid global economic slowdown

SINGAPORE: Singapore Airlines' more than US$17 billion deal is one of the company's biggest orders yet. Southeast Asia's biggest carrier has been finding ways to boost earnings as profit margins continue to be squeezed by the slowdown in the global economy. Analysts say SIA could still find other ways to increase its passenger yields, such as revamping SilkAir and partnering up with other Asian airlines. Singapore Airlines is beefing up its fleet with newer planes. It is also pumping money back into its core segment - the business class. It will roll out an upgraded version of "next-generation' cabins come September 2013. Leithen Francis, editor of Aviation Week, said: "The decision to introduce a new business class offering will definitely perk up interest in the market place and encourage people to fly business class on SIA." SIA also signed a contract to overhaul its en...

Full article: http://www.channelnewsasia.com/news/business/singapore/si...

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