06 Oct '11, 9am

Beijing developers unleash spam to lure buyers

Beijing developers unleash spam to lure buyers

BEIJING - Judging from many text message in-boxes in China, real estate developers and sales agents are hungry, if not desperate. "On the very first day of the National Day holiday, more than 30 spam text messages swarmed into my mobile phone. By 3 pm today (Tuesday), I had been bombarded by 187 messages," a netizen writing as "Blue Sky" wrote on a local forum in Zhenjiang, East China's Jiangsu province. Most of the messages the netizen posted were promoting real estate projects. Each included a hotline number at the end. "I am wondering, have these real estate developers become insane?" Other netizens shared similar "bitter experiences" with developers. "Their intention is nothing but to make you feel annoyed and then persuaded to take out your wallet to buy a house," read a comment by "Xinzaza". There seemed to be no escape. "Twelve is the number of advertising messages ...

Full article: http://www.asiaone.com/Business/News/Story/A1Story2011100...

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