02 Nov '11, 8am

Runner's World to sponsor SEA Games athletes with Asics apparel

Runner's World to sponsor SEA Games athletes with Asics apparel

The 27 athletes competing at the Nov 11 to 22 South-east Asian (SEA) Games in Palembang will take to the tracks in brand new Asics apparel, thanks to a sponsorship from Runner's World, the brand's distributor in South-east Asia. -- BH PHOTO: ZAINAL YAHYA By May Chen The 27 athletes competing at the Nov 11 to 22 South-east Asian (SEA) Games in Palembang will take to the tracks in brand new Asics apparel, thanks to a sponsorship from Runner's World, the brand's distributor in South-east Asia. The sponsorship is worth $20,000 in kind and marks the first time the Japanese brand is sponsoring Singapore's track and field athletes since 1993. Runner's World CEO Andy Zhao, himself a former athlete in his school days, said the company is looking into a long-term partnership with the Singapore Athletic Association (SAA). He said: 'Asics will continue to support the development of Si...

Full article: http://www.straitstimes.com/BreakingNews/Singapore/Story/...

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