08 Nov '11, 10am

Singaporeans are the heaviest Internet users in Southeast Asia, averaging 25 hours online each week

SINGAPORE - Singaporean digital consumers are the heaviest Internet users in the region, averaging 25 hours online per week. This is followed closely by digital consumers in the Philippines and Malaysia who average 21.5 hours and 19.8 hours online per week respectively. This was revealed in the first Nielsen Southeast Asia Digital Consumer Report released on Tuesday. The report which examines digital media habits and attitudes of Southeast Asian consumers said rapid technological developments and increasing ownership of mobile connected devices, such as smartphones and tablets, are revolutionising digital media usage in Singapore. The report also noted that Internet usage is surpassing time spent on traditional media such as television, radio or print. Rapid growth in ownership of devices such as smartphones and tablet computers is also expected in 2012, according to the r...

Full article: http://www.todayonline.com/TechandDigital/Digital/EDC1111...

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