10 Nov '11, 9am

[Review] Harry Potter: The Story Of A Global Business Phenomenon

[Review] Harry Potter: The Story Of A Global Business Phenomenon

With that question in mind, I picked up marketing author Susan Gunelius’ book “Harry Potter: The Story of a Global Business Phenomenon ” hoping to find answers to how a geeky boy wizard has changed the business world. Laced with prodigious facts on the history and evolution of the brand, the book chronicled how the brand evolved from a desperate effort by poverty-stricken single mother J.K. Rowling to the most well loved literary and cinematic phenomenon. In the process, Rowling herself has transformed into one of the most well respected and popular billionaire authors in publishing history.

Full article: http://www.youngupstarts.com/2011/11/10/review-harry-pott...

Tweets

Harry Potter Blu-Ray & #DVD Launch Event: Own the last installment of the movie event of the…

Harry Potter Blu-Ray & #DVD Launch Event: Own t...

greatdeals.com.sg 10 Nov '11, 3am

Own the last installment of the movie event of the generation with this Harry Potter Blu-Ray & DVD launch. The first 200 p...

Harry Potter: A Global Business Phenomenon (Boo...

coolinsights.blogspot.com 02 Nov '11, 1pm

When a book meant for the children also pulled in matured audience in masses, its success is sealed. The children don't ha...

[Daily Blog Reads] My Nuffnang Story

[Daily Blog Reads] My Nuffnang Story

sophiewillocq.blogspot.com 10 Nov '11, 8pm

I remember first talking about joining Nuffnang back in January 2009, because that was when my mom *cough* cut off my allo...

The Curse of Eve-a bedtime story uploaded

art-harun.blogspot.com 10 Nov '11, 12am

*This awesome piece was written by The Special Correspondent, a very special personal friend of mine, for the magazine Hom...

Höstjacka?

christies.com 12 Nov '11, 8pm

Harry Houdini, renowned magician and escapologist became famous for his daredevil feats including the infamous Suspended S...

The story behind the book

The story behind the book

eetimes.com 12 Nov '11, 7am

Dan Oh and Chuck Yuan, Rambus Inc. 11/12/2011 1:55 AM EST As the performance and speed of digital devices increases, signa...

[Review] Small Business, Big Vision

[Review] Small Business, Big Vision

youngupstarts.com 09 Nov '11, 1am

For a book that emblazons the words “Big Vision” across the front cover, “Small Business, Big Vision ” interestingly doesn...

Here's my @NuffnangMY Story and #NAPBAS 2011 Featuring @kennysia @cheesie +++ #fb Pls

Here's my @NuffnangMY Story and #NAPBAS 2011 Fe...

tianchad.com 10 Nov '11, 6am

Come 16 December 2011, 500 bloggers from around the Asia-Pacific region will flock to Kuala Lumpur, Malaysia for the Nuffn...

[U.S] How Small Business Saturday Can Help Your...

youngupstarts.com 10 Nov '11, 12am

Small businesses are a large and important part of our economy and it’s always exciting to see big companies come together...

Google Plus Unveils Business Pages: Danny Sulli...

seochat.com 10 Nov '11, 6pm

Google Plus Unveils Business Pages (Page 1 of 2 ) This week, Google unveiled the biggest change to its fast-growing social...