13 Nov '11, 6am

Evelyn Lauder, maker of breast cancer's pink ribbon, dies at 75

Evelyn Lauder, maker of breast cancer's pink ribbon, dies at 75

Evelyn Lauder, a member of the Estee Lauder cosmetics family who helped create the pink ribbon symbol for breast cancer awareness, has died, Saturday, Nov 12, 2011. She was 75. -- PHOTO: AP NEW YORK (AP) - Pink was Evelyn Lauder's colour. In her long career as an executive at cosmetics giant Estee Lauder Cos, the company founded by her mother-in-law, Lauder worked with many shades of red, peach, bronze and even blues, but pink was the one hue that changed her life. In 1992, Lauder worked with her friend Alexandra Penney, the former editor-in-chief of Self magazine, to create the pink ribbon campaign for breast cancer awareness. It started small with Lauder and her husband, Leonard, largely financing the little bows given to women at department store makeup counters to remind them about breast exams. That grew into fundraising products, congressional designation of October ...

Full article: http://www.straitstimes.com/BreakingNews/Lifestyle/Story/...

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Pink Ribbon creator Evelyn Lauder dies: When the Estée Lauder company began creative work on a new range in 1968...

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MANHATTAN: Evelyn Lauder, creator of the iconic breast cancer symbol, the Pink Ribbon, has died of non-genetic ovarian can...

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[Blog] Watsons Pink Ribbon Walk

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Crabtree & Evelyn Hello Kitty Christmas Sets

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