20 Nov '11, 2pm

Barisan Nasional steps up cyber campaign with launch of myVO1CE

KUALA LUMPUR (THE STAR/ASIA NEWS NETWORK) - Barisan Nasional (BN) is stepping up its cyber campaign with the launch of 1Malaysia Social Media Volunteers (myVO1CE), a loose group of social media practitioners who will voluntarily explain the Government's policies and defend them online. Prime Minister Datuk Seri Najib Tun Razak, who launched myVO1CE on Sunday, said with the advent of social media, the time had come for BN to relook its methods of disseminating information to the public. 'Social media will enable us to engage with the public directly. 'Last time, getting information across to the people on the ground meant going to an open field and asking the Information Department to set up a stage and microphones,' he said at the 1Malaysia Social Media Convention in Putra World Trade Centre.

Full article: http://www.straitstimes.com/BreakingNews/ANN/Story/STISto...

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