31 Dec '13, 10am

Singapore Airlines Extends Low-Cost Push

SINGAPORE—Singapore Airlines Ltd. is doubling down on its move around a decade ago to consolidate its overall market share by joining low-cost competitors, even though its first effort hasn't exactly taken off. In 2004, shortly after Asia's first budget carriers emerged, the operator of one of the most acclaimed global premium airlines set up Tiger Airways Holdings Ltd. to ensure it was competitive across a range of segments, but so...

Full article: http://online.wsj.com/news/articles/SB1000142405270230436...

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