01 Jan '12, 9pm

Die-hard supporters rally to promote the S-League | #Sleague #sgfootball #LionsXII

SINGAPORE - They drew curious stares from the sparse Orchard Road crowd. Dressed in their football jerseys, carrying scarves and flags, members of local fan group Lions All The Way (LATW) broke the quiet of a benign afternoon with their lusty singing, and catchy chants. With workmen around them dismantling tentage for the New Year's Eve celebrations, around 35 LATW members assembled outside Ngee Ann City to proclaim the first day of 2012 as "Don't Forget Your S-League Day" (picture). They fanned out to distribute a flyer that carried a Singapore map marking out the location and basic details of the S-League clubs. Their message is simple: This is Singapore's own league and Singaporeans ought to step forward to support it. With the S-League due to kick off in six weeks, diehard fans of local football are worried that the blanket coverage given to the LionsXII - due to begin...

Full article: http://www.todayonline.com/Sports/EDC120102-0000058/Die-h...

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Fans take to the streets to promote local football league on inaugural 'Don't forget your S-League' day

Fans take to the streets to promote local footb...

straitstimes.com 02 Jan '12, 12am

Arief Aditya (left), the man behind the drive to promote the local league, handing a flyer to chef David Goh, a La Liga fa...

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It was an anti-climax in the end as the result suggested. But even though V Sundramoorthy's LionsXII lost 2-1 to defending...