30 Mar '14, 1pm

Practical Branding Tips for Recruitment Companies

Practical Branding Tips for Recruitment Companies

About 95% of recruitment agencies all over the world are only concerned with branding their company or firm instead of branding their recruiters. The main reason is that most of the recruiters will probably move to another firm when their time is up, and with this mindset, it is very unlikely that the company will bother to brand the recruiters themselves. However, from the perspective of a GREAT recruiter, it is very important to let your clients and candidates know WHO you are, WHAT you are, and WHAT you are GOOD in doing; that is called “positioning.” You will position yourself in such a way that the clients and the candidates will NOT perceive you to be just another one of the same, old recruiters out there…. If you are perceived to be another one of those, you will be treated like one of those, and what will happen in the end is that most likely you will lose the job ...

Full article: http://sgrecruitmentguru.com/singapore/practical-branding...

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