20 Feb '12, 9am

Govt launches campaign to dispel misconceptions about social work as a profession

SINGAPORE - A nation-wide campaign to promote social work as a career of choice has been launched, with the aim of dispelling stereotypes and misconceptions of the profession. Launched today by Acting Minister for Community Development, Youth and Sports Chan Chun Sing, it also aims to attract both fresh graduates and those who are embarking on a mid-career change to join the industry. The tagline of the campaign is "Empowered. To change lives", and aims to articulate the power and authority vested in the hands of social workers. There are currently 800 registered social workers, with a shortfall of 200 workers, according to the ministry. Mr Chan emphasised at the launch that recruitment is an "ongoing" process and the ministry would not be "complacent" when it came to it.

Full article: http://www.todayonline.com/Singapore/EDC120220-0000143/MC...

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