27 Feb '12, 4am

Men are more attracted to women wearing red because the chances of rejection are lower, scientists say

LONDON - It seems men really do prefer the lady in red. A new study has found that men are more attracted to women wearing red compared to other colours because they believe they are less likely to be rejected. Psychologists behind the research claim the colour red carries subtle but powerful messages about how receptive a woman might be to romantic advances and so men find it more alluring. The findings might explain why women in red dresses have become such a provocative image in modern culture, inspiring Chris de Burgh's 1986 love song The Lady in Red. The researchers found that men who were shown photographs of women wearing a red shirt found them more attractive compared to when they saw the same women wearing green or white garments. The study, which tested 96 men from the United States and Austria, also found that the men felt the women would respond positively to t...

Full article: http://www.todayonline.com/World/EDC120227-0000081/Men-pr...

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