24 Mar '11, 8am

[Review] Linchpin: Are You Indispensible?

“You are not a faceless cog in the machinery of capitalism…” In fact, according to Seth Godin’s latest book Linchpin , you are an “artist who can give good gifts”. Best of all, you don’t need a canvas, a stage, nor a musical instrument to create art. Beginning with such a delightful premise, Linchpin tackles the age-old issue of career motivation. What’s interesting is that Godin doesn’t just promote entrepreneurialism but rather, a form of intrapreneurialism – one where you as a worker in any circumstance or situation can “make magic”. Becoming a linchpin (an indispensable widget that fastens the “corporate wheel” together) requires one to invest emotional labour in one’s job, putting one’s heart, passion and enthusiasm into it. It means going above and beyond the call of duty and giving it all you’ve got, and then some more. To illustrate his point that linchpins can be ...

Full article: http://www.youngupstarts.com/2011/03/24/review-linchpin-a...

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"You are not a faceless cog in the machinery of capitalism..." In fact, according to Seth Godin's latest book Linchpin , y...

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