10 Apr '12, 6am

New advertising code for private education institutions

New advertising code for private education institutions

The interior of the Student Services Centre, a one-stop centre for students to get information, make complaints or get redress from private schools. To better protect consumers against misleading advertisements, the Council of Private Education (CPE) has issued an advertising code that establishes clear rules on advertising by private education institutions. -- ST PHOTO: DESMOND WEE By Stacey Chia To better protect consumers against misleading advertisements, the Council of Private Education (CPE) has issued an advertising code that establishes clear rules on advertising by private education institutions. The Code issued on Tuesday, specifies advertising requirements and the code of conduct for private education institutions in relation to promotion of their courses and other education services. Under the Code, these institutions have to adhere to several principals includ...

Full article: http://www.straitstimes.com/BreakingNews/Singapore/Story/...

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New advertising guidelines for private schools

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