30 Mar '11, 3am

MediaCorp wins LTA bus shelter contract

SINGAPORE: Bus commuters will soon be able to read breaking news headlines, traffic and weather alerts on electronic panels at selected bus stops while waiting for their buses. These value-added services will be provided as part of a new seven-year maintenance contract awarded on Wednesday by the Land Transport Authority (LTA) to MediaCorp. During the contract period, MediaCorp will be responsible for the overall cleanliness and maintenance of 1,292 bus stops islandwide. In return, MediaCorp will be licenced to operate the advertisement panels at these bus stops. The media group will pay LTA a total licence fee of just over S$40 million over the contract period. The maintenance contract for the 1,292 bus stops was previously awarded to JCDecaux in 2009 and will expire on March 31, 2011. LTA's Group Director for Road Operations and Community Partnership, Dr Chin Kian Keong,...

Full article: http://www.channelnewsasia.com/stories/singaporelocalnews...

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