06 Apr '11, 2pm

SaaSy Makes Managing Online Subscriptions And Payments Easier

customer is a company with an existing subscription-based online service or that is planning to launch a new subscription service and who would rather spend the next few years growing their company, rather than developing a new or trying to add on to an existing e-commerce infrastructure,” says Engel, who was previously with Google leading online consumer acquisition for AdSense and AdWords, and digital photo software company Picasa before that. “Up until now, if you wanted to sell a subscription-based web service, you had to invest *years* into building, improving on, and maintaining your own subscription e-commerce infrastructure either from scratch or by building tons of functionality around a basic recurring billing service.” In fact, the founders of SaaSy believe that their services can help entrepreneurs in companies looking to sell subscription services, because the...

Full article: http://www.youngupstarts.com/2011/04/06/saasy-makes-manag...

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