30 Sep '12, 4am
Like Tweet +1 Share Pin It Share Along with trolls and Rickrolls , bots are the scourge of the Internet. Automated clicks on ads and other web content drive down value, diminish investments and hurt integrity. And the bot problem only seems to be getting worse as technology advances. This summer, for example, a Long Island startup gained widespread attention after claiming that 80% of the clicks it paid for in Facebook ads came from bots and not humans. But just how bad is the bot epidemic — and how can bots be beat? The online advertising company Solve Media recently ran some analytics on the issue, and came up with a number of interesting results, which are presented in the following infographic. Among Solve’s more interesting findings is that, while the United States may have the most bots in terms of sheer numbers, it actually has a lower rate of non-consumer traffic t...