02 Jun '11, 11am

DTN Singapore News: Online retailer Asos eyes China as profits soar: LONDON - BRITISH online fashion firm Asos P...

DTN Singapore News: Online retailer Asos eyes China as profits soar: LONDON - BRITISH online fashion firm Asos P...

British online fashion firm ASOS Plc said entering China was a question of 'when not if' as it posted a 41 per cent rise in year profit and said it was on track to make one billion pounds (S$2.02 billion) of sales by 2015. -- PHOTO: INTERNET LONDON - BRITISH online fashion firm Asos Plc said entering China was a question of 'when not if' as it posted a 41 per cent rise in year profit and said it was on track to make one billion pounds (S$2.02 billion) of sales by 2015. Chief executive Nick Robertson said on Thursday China had been identified as Asos's fifth strategic market after Britain, the United States, France and Germany. 'It (China) will be entered, it's not if but when. It will be a partnership because we can't do it independently. It's part of a strategic play, you've got to think where it would be in 10 years,' he told Reuters. Mr Robertson would not commit to ent...

Full article: http://www.straitstimes.com/BreakingNews/Money/Story/STIS...

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