17 Jul '17, 7am

Lush 99.5FM to cease transmission at the end of August

A terrible loss for Singaporean music, radio station Lush 99.5FM will be cutting off all transmission of its programmes after August 31st . The move comes after a decline in listenership ratings in the past year, and in the station's words, it's "part of a rationalisation of its network of radio stations." "...the station’s listenership has been steadily declining over the years to some 50,000 weekly at present," the team writes in a press release. "Despite efforts to improve listenership, Lush continues to consistently garner the lowest audience among Mediacorp’s radio stations." In the wake of the station's closure, Lush's efforts towards promoting Singaporean music will not be going to waste — a new platform, Singapore Sounds , will be adapted across its five other English stations. "...local content will be given strong prominence in Mediacorp’s new Singapore Sounds in...

Full article: https://www.bandwagon.asia/articles/lush-995-singapore-en...

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S’pore indie radio channel Lush 99.5FM will go off-air after Aug 31 https://t.co/mgrDN2RfhY

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