Nir Eyal and Sangeet Paul Choudary holds Workshop: Hooked! in Indonesia - SGE : SGE

Nir Eyal and Sangeet Paul Choudary to hold Workshop: Hooked! in Indonesia @atamerica

In an age of ever-increasing distractions, quickly creating customer habits is an important characteristic of successful products. How do companies create products people use daily? What are the secrets of building services customers love? How can designers create products compelling enough to “hook” users? In this two-day workshop , learn the lessons about the design patterns companies like Facebook, Pinterest, and Twitter use to drive user engagement. This workshop will provide attendees with a powerful toolkit and framework for creating better products and likely change the way you see the world. Participants will learn: the common design patterns of habit-forming products. the stages of habit formation and how to optimize for user retention. the psychology behind what drives user behavior and how to build products to cater to core human needs. practical steps for leadi...

Full article: http://sgentrepreneurs.com/event/nir-eyal-and-sangeet-pau...