12 May '13, 9am

iamWednesday – The Future of Audience Targeting

iamWednesday has invited Kevin Tan, CEO – eyeota and Mikko Kotila, Founder & CEO at STATSIT sharing what on earth DSP’s and DMP’s can do for marketers to find the holy grail of audience targeting. Simon Barnett, GM – Catcha Digital Asia will be moderating the session. More about Mikko: Mikko has worked in digital, data and analytics. He has also worked on projects for many of the world’s largest advertisers & advertising agencies. His belief is that it’s better to do things in ways nobody else is doing them. He strives to make online advertising more transparent, regulated and effective. More about Kevin: Kevin is based in Singapore and has been working internationally for over 20 years. He has held senior positions at Adify, Viacom/MTV Asia-Pacific, iamasia and Taylor Nelson Sofres China. He has also worked for AC Nielsen and has consulted for leading international digita...

Full article: http://sgentrepreneurs.com/event/iamwednesday-the-future-...

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