07 Aug '13, 9am

Singapore's Protag to launch Indiegogo campaign for anti-loss device via @sgeio

Singapore's Protag to launch Indiegogo campaign for anti-loss device via @sgeio

Singapore’s Protag to launch Indiegogo campaign for anti-loss device August 7, 2013 by Terence LEE Losing a valuable item can be a traumatic event, which is why Singapore startup Innova Technologies has developed the Protag Elite , a hardware-software combo system that alerts you when you’re about to misplace your mobile phone or wallet. Like many other hardware startups today, crowdfunding has become its rite of passage. The company will be launching its own campaign today on Indiegogo where the first thousand backers could pre-order a set for USD 29. It hopes to raise USD 100k. This is actually the second generation version of Protag. The first also had a crowdfunding campaign a couple of years ago where it raised USD 10k. The company has been pretty low key lately after winning a startup competition in Singapore and raising USD 480k from Red Dot Ventures, an early-stage...

Full article: http://sgentrepreneurs.com/2013/08/07/singapores-protag-l...

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