14 Aug '13, 5am

my Life Inc: 134-year-old Eu Yan Sang's e-commerce experiment

my Life Inc: 134-year-old Eu Yan Sang's e-commerce experiment

my Life Inc: 134-year-old Eu Yan Sang’s e-commerce experiment August 14, 2013 by Terence LEE my Life Inc could be Eu Yan Sang’s future. Here’s a fun fact: Eu Yan Sang , an established Malaysian company selling traditional Chinese medicine, is older than Coca-Cola. The firm was founded in 1879 by Chinese immigrant Eu Kong, seven years before the famous soft drink was introduced in the United States. Things weren’t always peachy for the company however. Threatened with extinction in 1989, Eu Kong’s great-grandson Richard Eu was compelled to take over the reins by buying out relatives and an opportunistic corporate raider. The company, which had USD 4M in revenue then, embarked on rapid growth, reaching USD 230M in sales and possessing a network of 300 stores as well as distribution channels in Canada, United States, Australia, and South America. It then got listed on the Sin...

Full article: http://sgentrepreneurs.com/2013/08/14/134-year-old-eu-yan...

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