16 Mar '12, 5pm

5 reasons why creatives & entrepreneurs need each other #creativity #startup #entrepreneurship

As someone with a creative background but interacting on a daily basis with local entrepreneurs and startups, I’ve found an interesting dialogue that often repeats itself: creatives looking to connect with entrepreneurs, and entrepreneurs who have a lack of creative talent within their businesses. Why should these communities connect more? Here’s 5 reasons: 1. At the bottom of it, both creative professionals and entrepreneurs value idea-creation and execution. Having this common denominator guarantees a meeting of minds. 2. Entrepreneurs often have the ideas but not necessarily the ability to execute them. Creatives do what they do because they have great execution skills. What better match could be made? 3. It’s not just about creating business opportunities. It’s also about collaboration, cross-pollination, prototyping and making better products together. What’s stopping...

Full article: http://sgentrepreneurs.com/events/2012/03/17/5-reasons-wh...

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