20 Mar '11, 6am

Building A (Mobile-Web) Startup: The 2011 Way

Building A (Mobile-Web) Startup: The 2011 Way

Build the prototype with an co-founder with engineering background: The best thing to do is to deconstruct the idea into a few basic features and create a simple site or app to test the market. The best way is to adopt the agile development approach – where you determine the features of the site or app that you want to have and followed by breaking them down into “stories” on how a user will interact with them. Sometimes, it’s easier to produce mockups to get a sense of how the user flow will look like. Some might ask, what programming languages to use for rapid prototyping ? My recommendation is to look at open source technologies such as Ruby on Rails , Python-Django or even PHP if you want it quick and dirty. As for mobile platforms – focus on either Apple iOS, Google Android or Windows Phone 7. I want to highlight two features which can help start-ups in setting up a r...

Full article: http://sgentrepreneurs.com/commentary/2011/03/17/building...

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