23 Mar '12, 4am

SGEntrepreneurs: Revolutionary mobile platform creates new global standard for secure cashless payments

Julienne Loh, Vice-President and Country Manager, Singapore, MasterCard Worldwide said: “Swiff is an easy-to-use and secure platform which brings us one step closer to a world beyond cash, something that we at MasterCard are working towards. We see Swiff playing a significant role not only in increasing small businesses’ accessibility to cashless payments, but also helping them reduce costs and improve efficiency. Beyond the benefits to businesses, consumers stand to enjoy even more seamless customer experiences with Swiff, as merchants now have an additional platform to enhance and be creative with the way they interact with their customers.”

Full article: http://sgentrepreneurs.com/press_releases/2012/03/23/revo...

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