30 Dec '14, 9am

New Questions in Mobile: An Asian Perspective

When it comes to messaging apps, Silicon Valley will look to Asia for inspiration and not the other way round. My bet is on Facebook cloning WeChat (owned by Tencent) by enhancing Whatsapp in the coming year. Currently, the revenue model for Facebook is totally predicated on advertising. If you examine average revenue per user (ARPU), you discover that TenCent has achieved a different business model against Facebook in the form of micro-transactions. By pivoting from their desktop messaging (QQ) to mobile messaging (WeChat), Tencent has demonstrated how third party apps to leverage their platform. My friends living in China have demonstrated to me that I can book a taxi, discover a restaurant and get food delivered through WeChat, and access to information using the equivalent of Facebook pages that come in both push and pull methods. Facebook has purchased Whatsapp to do ...

Full article: http://www.bernardleong.com/2014/12/30/new-questions-mobi...

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Start the new year on the right foot!

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eetimes.com 31 Dec '14, 1am

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