16 Jul '15, 1pm

Fundraise with finesse: 5 crowdfunding #BEST practices for the budding #Entrepreneur

Fundraise with finesse: 5 crowdfunding #BEST practices for the budding #Entrepreneur

During my most recent trip to Hong Kong , I visited IoT startup accelerator Brinc where I was introduced to late stage startup, Soundbrenner . After chatting away with founder Florian Simmendinger about the path he has followed in developing his product, we touched upon the subject of crowdfunding and its importance to the startup economy. “I guess the biggest surprise for me was how professional most successful crowdfunding campaigns are executed. Today a whole ecosystem of different service providers and companies exist to help startups with crowdfunding and they are making a lot of money on it,” Simmendinger said. I’d have never thought. I was of course aware of some of the mega successes of Kickstarter, but I instinctively imagined that they were projects that were largely helmed by people who either managed their success by happenstance or through sheer superiority of...

Full article: http://svca.org.sg/fundraise-with-finesse-5-crowdfunding-...

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