05 Jul '11, 9pm

Get fit with adidas Fitness Academy

ADIDAS, in collaboration with the True Group, has launched the adidas Fitness Academy (aFA) to offer three unique classes at the True Fitness and True Yoga centres in Singapore. Mr Patrick Wee, founder and CEO of the True Group, reveals: "One of my visions, when setting up the True Group, was to share the message of health and wellness in new and refreshing ways. With this in mind, we are proud to collaborate with adidas to offer these exciting new classes." The aFA classes include adidas Yoga, adidas Personal Training and adidas Zone Cycling. Each aFA class is designed by adidas Global Fitness Coaches and is inspired by acclaimed Olympic medallists and fitness experts. These classes aim to "deliver training for athletes in an easy-to-digest format for consumers of today", said Mr Marcus Chew, adidas senior manager, brand communications and sports marketing, SEA. At the re...

Full article: http://www.todayonline.com/Business/Impact/EDC110706-0000...

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