12 Jul '11, 8am

Google finds wave of support in Japan

KESENNUMA (Japan) - An oddly equipped car made its way through the rubble in this tsunami-stricken port city. On the roof: An assembly of nine cameras creating 360-degree panoramic digital images of the disaster zone to archive damage. It is one of the newest ways that Google, a Web giant worldwide, but long a mere runner-up in Japan's online market, has harnessed its technology to raise its brand and social networking identity in this country. Google was also quick in the early hours of the disaster to assemble a Person Finder site to help people check the status of friends and relatives affected by the earthquake and tsunami. Analysts say it is too soon to tell whether Google's efforts have translated into a larger share of search or online advertising since the quake. But in a country with the world's second-largest online advertising market, and where it had made serio...

Full article: http://www.todayonline.com/TechandDigital/Digital/EDC1107...

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