30 Jan '18, 12pm

Changi Airport Group appoints @Ogilvy & Mather Singapore as Creative & Digital Agency of Record

Changi Airport Group appoints @Ogilvy & Mather Singapore as Creative & Digital Agency of Record

Changi Airport Group appoints Ogilvy & Mather Singapore 26 January, 2018 Changi Airport Group appoints Ogilvy & Mather Singapore as Creative & Digital Agency of Record SINGAPORE — Ogilvy & Mather Singapore today announced that it has been appointed as the Creative and Digital Agency of Record (AOR) for Changi Airport Group (CAG), following a competitive pitch launched in August 2017. The appointment will see Ogilvy responsible for strategic planning and creative services for CAG, which includes the implementation of brand and digital marketing campaigns, innovative promotional platforms and re-design of airport websites and digital assets. Ogilvy will also be tasked to conceptualize and execute integrated marketing and communications campaigns to launch Jewel Changi Airport, the highly-anticipated lifestyle destination situated in the heart of Singapore’s much celebrated C...

Full article: http://www.wpp.com/wpp/press/2018/jan/26/changi-airport-g...

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