30 Jul '11, 5am

iPad app's 3-in-1 offer 'unmatched'

iPad app's 3-in-1 offer 'unmatched'

Some say that launching an iPad app is print publishers' last ditch effort at saving the newspaper industry. Do you agree, and why? A: Newspapers are still important sources of information. They are just as portable as a smartphone or a tablet. Still, news publishers cannot afford not to have a digital version. Using apps created for these devices, news publishers can deliver breaking news as it happens throughout the day to readers. Newspapers like the ST are brand names that weren't built overnight. You know you can trust the publisher. The Web is so crowded with half-truths, unsubstantiated claims and distorted information. How do you tell if a piece of news can be trusted if it is not circulated by a trusted brand like The Straits Times?

Full article: http://www.straitstimes.com/BreakingNews/Singapore/Story/...

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