18 Jan '11, 9pm

Cook takes helm from Jobs to keep Apple on course

SAN FRANCISCO: A powerful team of executives is stepping in to fill the shoes of Steve Jobs, the charismatic heart and soul of Apple Inc. who some believe is irreplaceable. Many analysts were confident on Tuesday that Apple's core is firm, with chief operating officer Timothy Cook leading proven executives who have been vital to the California company's stellar performance. "At the end of the day, there is more to Apple than Steve," said analyst Michael Gartenberg, a partner at Altimeter Group. "These are all people who have been trained by Steve, worked closely with Steve and are the embodiment of Apple's core culture." Analyst Rob Enderle of Silicon Valley's Enderle Group said Jobs' absence will be felt on strategic questions such as "what will Apple do next?" "The challenge is what comes after the iPad," Enderle said. "Apple without Steve Jobs didn't have the magic," he...

Full article: http://www.channelnewsasia.com/stories/afp_world_business...

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