05 Sep '11, 9pm

Too long a wait to unsubscribe to SMS marketing alerts: I received an unsolicited SMS marketing alert on a publi...

I received an unsolicited SMS marketing alert on a public holiday, promoting a product from a bank with which I have an account. The unsubscribe process takes 10 business days. When translated into the calendar week, it would be 14 days; factor in any public holiday, it could be half a month. Personal information furnished to a bank to complete a transaction should be held in strict confidence within the confines of the department and not shared with other departments, even if within the organisation, much less divulged to a third-party service provider without the rightful owner's consent. I have concerns about how banks ensure the safety of personal information and what recourse there is when a breach results in spam and identity theft. And why do telemarketers work round the clock, 24/7, but cannot activate the unsubscribe request within 24 hours? Instead, they are at l...

Full article: http://www.todayonline.com/Voices/EDC110906-0000290/Too-l...

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