26 Jan '11, 11pm

Faux pas? #SLeague clubs have marketing?

Singapore - There are 16 days to the big kick-off in the Great Eastern-Yeo's S-League 2011 season. The opening match of the 16th season of Singapore's only professional sports competition will see the Young Lions entertain SAFFC at Jalan Besar Stadium on Feb 12, with kick-off at 5pm on the Saturday. The mid-afternoon kick-off time is yet another move by the Football Association of Singapore (FAS) as it looks to draw more fans to matches. There is no doubt the S-League is very much a work in progress. It has already broken into the top-10 category for best-run leagues in Asia but the next step is to increase the quality of play and generate more excitement at matches. What cannot be denied is that the foundations have been set. The S-League employs around 1,000 people and generates a turnover of around $200 million a year, including proceeds from local betting game Score! S...

Full article: http://www.todayonline.com/Sports/EDC110127-0000257/S-Lea...

Tweets

Courts' naming rights to S-League Young Lions

straitstimes.com 27 Jan '11, 8am

The Young Lions have landed one of the largest sponsorship deals in S-League history with Courts. -- ST PHOTO: AZIZ HUSSIN...

Courts gets naming rights to S-League Young Lio...

straitstimes.com 27 Jan '11, 10pm

The Young Lions have landed one of the largest sponsorship deals in S-League history with Courts. -- ST PHOTO: AZIZ HUSSIN...

S-League clubs woo fans: SINGAPORE: Riding high on the S$1 million sponsorship by Courts for the Young Lions, th...

S-League clubs woo fans: SINGAPORE: Riding high...

channelnewsasia.com 29 Jan '11, 3pm

SINGAPORE: Riding high on the S$1 million sponsorship by Courts for the Young Lions, the S-League goes to town to woo more...

Ok football fans, who wants to watch Etoile vs ...

sleague.com 23 Jan '11, 1pm

Shahril Ishak gets unanimous backing for a spot this season after winning the Great Eastern Player of the Year award. But ...

Football chief says S-League clubs will receive...

todayonline.com 19 Jan '11, 10pm

- All local S-League clubs must run their own Centres of Excellence (COE) with under-16 and under-18 programmes, eventuall...

NBC creating sports marketing group after merge...

todayonline.com 24 Jan '11, 10pm

NEW YORK (AP) - John Miller, the NBC executive behind the "Must See TV" campaign, will lead a new group marketing sports p...

Read: "Luka Savic: From Barca to S-League" [the straits times, via @ledgeddie]

Read: "Luka Savic: From Barca to S-League" [the...

straitstimes.com 06 Feb '11, 12pm

For Serbian midfielder Luka Savic, the S-League is a stepping stone to bigger and better things in Europe. But first, the ...

12 group sports that you can play in Singapore!

12 group sports that you can play in Singapore!

timeoutsingapore.com 22 Jan '11, 8am

Although hardly famous for rugby on the international circuit, Singapore has a surprisingly vibrant egg-catching community...

Sponsorship pie growth is good news

todayonline.com 26 Jan '11, 10pm

SINGAPORE - Sports sponsorship is increasingly big business here these days. As Singapore's top athletes win more internat...

Sports sponsorship hits record S$72m in 2010

Sports sponsorship hits record S$72m in 2010

channelnewsasia.com 25 Jan '11, 1pm

SINGAPORE : The Singapore Sports Council said sports sponsorship in Singapore hit a record S$72 million last year, due in ...