21 Sep '11, 3am

Facebook revenue expected to double to $5.38 billion this year

WASHINGTON (AFP) - Facebook's global revenue is expected to double this year to US$4.27 billion (S$5.38 billion), research firm eMarketer said on Tuesday. The Palo Alto, California-based social network is expected to earn US$3.8 billion worldwide this year in advertising revenue, eMarketer said, up 104 per cent from the US$1.86 billion it raked in last year. The research firm also said revenue from Facebook Credits, the currency used on the site, is estimated to reach US$470 million, up from US$140 million last year. 'Facebook's revenue streams will continue to diversify, with ads representing a decreasing proportion of total revenue while other sources such as Facebook Credits will grow,' eMarketer principal analyst Debra Aho Williamson said in a statement.

Full article: http://www.straitstimes.com/BreakingNews/TechandScience/S...

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