28 Sep '11, 11am

London Weight Management

A matter of interpretation. If you don't identify with the client's "personal story", why should one feel scared or under pressure to do anything about it unless your esteem is that low? Why not interpret this as an ad offering solutions to folks who are seeking help for problems related to weight-gain? Being judged by spouses and bosses (for companies which place emphasis on image for marketing or other reasons) is a common problem people either choose to overlook or downplay as "shallow". The attitudes may be shallow but the problems are real. So what's wrong with offering solutions to tackle or negotiate through these problems? The ad may be presented in a harsh manner but does not detract from the fact that obesity presents physical and emotional problems to some people. The fault can only be attributed to its lack of tact, but it is one way to sell a product. Whether ...

Full article: http://sg.news.yahoo.com/slimming-company-defends-its-con...

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